"In our way of working, we attach a great deal of importance to humility and honesty with respect for human values, we promise to serve our customers with integrity." -Aziz Premji, Chairman of Wipro

"If you do build a great experience, customers tell each other about that. Word of mouth is very powerful." -Jeff Bezos, CEO Amazon.com

"Merely satisfying customers will not be enough to earn their loyalty. Instead, they must experience exceptional service, worthy of their repeat business and referral." -Rick Tate, co-founder of Innovative Thinking, Inc

"Success is measured by end user perception, they must participate actively and have a sense of ownership to the project." -Kelli McIntosh, integration specialist,
BDP international.